Read the full blog here: https://www.sparkol.com/en/Blog/Protecting-brand-health-during-the-coronavirus-crisis-5-tips
It’s no exaggeration to say that the COVID-19 outbreak is the toughest challenge most organizations will have ever faced.
With no clear end to this situation in sight, it’s understandably left brands wondering - how can we protect our business and weather the storm?
To help answer this question, we turned to research published in Marketing Week conducted by Kantar. The research showed a number of key trends that we've distilled into five tips for approaching advertising during the crisis.
Like what you see? Subscribe to our channel for video ideas, inspiration, tips and updates from VideoScribe.
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It’s no exaggeration to say that the COVID-19 outbreak is the toughest challenge most organizations will have ever faced.
With no clear end to this situation in sight, it’s understandably left brands wondering - how can we protect our business and weather the storm?
To help answer this question, we turned to research published in Marketing Week conducted by Kantar. The research showed a number of key trends that we've distilled into five tips for approaching advertising during the crisis.
Like what you see? Subscribe to our channel for video ideas, inspiration, tips and updates from VideoScribe.
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