Survivor’s Guide for Product Managers in the New Norm with Covid-19

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Covid-19 caught the world by surprise when it hit with such ferocity, and suddenly most businesses are in lock-down and product managers and sales are stuck at home while business crawls to a stop. Many experts predicted that a new norm will begin to emerge. How will businesses and product managers respond in such a situation?


Besides moving your product and services on online, and relying on digital sales channels, what else can we do to improve the sales? What to do with the customers coming to us asking for refunds or postponement on various grounds? While our management is grappling with the big picture, what short term measures could the product managers take? How should we plan out the longer term plans?
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